In the EU, traditions in the production of food and beverages have been passed down through generations of farmers and manufacturers. The result is an incredible variety of unique products and tastes. They all reflect the diversity of soils, climates and cultures in Europe.
Applying the highest possible level of safety is a key component of food and beverages coming from the EU. The EU’s approach is rooted in the concept of traceability, accompanied by strict health and safety rules all along the production and supply chain – from monitoring the quality of crops to food hygiene, disease prevention and secure packaging.
Caring for a product from the moment it is produced until it reaches our tables is the quintessence of the EU’s Farm to Fork Strategy. The strategy covers the entire food supply chain and sets rules to respect animal welfare, reduce food waste, limit the use of pesticides, promote carbon farming and many other initiatives to guarantee the sustainability of EU food and beverages.