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Colours by Europe - China

EU products

The authenticity of European food and beverage products springs from centuries of food and beverage traditions.

Discover the wide range of food and drink products that Europe has to offer - from fruit and vegetables to olive oil, cheese and meats. Prepared following the highest standards of safety, quality and sustainability, you can enjoy EU products with peace of mind.

Image of a piece of meat
Meat and meat products

European cuisine features a variety of meats in various regional dishes. Meat from the EU is very safe and of high quality, thanks to various techniques and breeds that can be traced back to ancient times in Europe, and thanks to high safety measures and controls covering every aspect of the production and handling, from farm to fork. 

Cheese and Diary
Cheese and dairy

EU cheese and dairy products are a popular table setting for any meal: from a breakfast yogurt to a dinner cheese plate. The expertise of local cheese and dairy producers blend traditional and innovative practices for freshness and safety from farm to fork. This stamp of excellence is also linked to the varied European landscape, which provides a healthy diet for herds of cows, goats, sheep and buffalo to produce high-quality milk. 

Fruit and Vegetables
Fruit and vegetables

Europe has a long-standing tradition of producing exceptional fruits and vegetables. The region takes immense pride in its diverse culinary heritage and is renowned for its high-quality agricultural products. When selecting EU fruit and vegetables, you can be sure that they have been harvested under favourable climate and soil. From the Arctic coast to the Mediterranean, from valleys to mountains, Europe’s landscape is populated with a rainbow of red, green, yellow, orange, and pink fruit and vegetables. 

Confectionary and jams
Confectionary and jams

For centuries it was typical to make jams and juices to preserve fruits and berries during long months of cold and dark weather. This tradition is kept alive. Nowadays EU producers use state-of-the-art technologies to produce jams without preservatives, but also produce jams with less sugar, to keep to maximum taste. 

Cereals
Cereals and pasta

Pasta is a versatile ingredient that can easily be incorporated into many recipes. Tasty, convenient and quick to prepare, Europe’s wide range of pastas and noodles are an essential ingredient in any kitchen cupboard. Although Italy is Europe’s main pasta region, it is not the only producer as each European country and region has its own, backed up by centuries of production know-how. 

Olives and fats
Olives and fats

The EU is the leading global producer of olive oil, and especially the Mediterranean region of Europe has a rich history of creating high-quality olive oil. Both the warm climate and geography provide ideal conditions for growing olives that are rich in flavour, making the region a well-known and trusted producer. 

Spices and herbs
Spices and herbs

Spices and herbs from the EU make any plate more colourful and flavourful. Over the course of history, thyme and other herbs have infused different traditional recipes all over Europe. Product packaging is also tightly regulated so you trust the ingredients. Spices and herbs are subject to the same EU standards for safe and organic farming. 

Drinks and beverages
Drinks and beverages

Seasonal citrus fruits, cherries, berries, grapes, apples and other fruits are used by dedicated producers throughout Europe to make refreshing, delicious and nutritious juices, lemonades and cordials. These beverages bring a splash of colour to a range of occasions and meals. For celebrations and special occasions, European wines, beers and spirits are an excellent choice. 

Infant food
Infant food

The EU puts special care in food products for infants and young children. To ensure appropriate nutritional composition and safety of foods specifically manufactured for them, the EU has defined specific rules. Nutrition claims, additives and flavouring are strictly controlled in baby food, and food labels specify the presence of allergens, so that babies and toddlers can be given this food with peace of mind.